Quantitative User Experience Research

I help teams turn behavioral data into better product decisions.

I lead quantitative user experience research that combines behavioral research, statistics, experimentation, and product thinking. This portfolio highlights confidentiality-safe summaries of work spanning multi-step journeys, trust-sensitive decisions, segmentation systems, and workflow design.

  • Behavioral telemetry and analytics
  • Segmentation and persona systems
  • Survey design and measurement
  • Experimentation and prioritization

For hiring teams

Where I can create value fastest

I fit teams that need more than interview synthesis: teams with messy product questions, behavioral data, survey needs, AI evaluation risk, or high-stakes roadmap decisions that require careful measurement.

Open UX resume

Best-fit roles

  • Senior / Staff Quantitative UX Researcher
  • AI Product Researcher / Trust Measurement Researcher
  • Mixed Methods UX Researcher with strong quant depth
  • Research Scientist-adjacent UXR for product teams

Methods

Survey design Behavioral analytics Experimentation Segmentation MaxDiff Conjoint-style studies AI evaluation Trust measurement

Tools

R Python SQL Reproducible notebooks Power simulation Research automation

Decision impact

  • Turn broad UX questions into measurable constructs.
  • Connect product behavior to user motivation and friction.
  • Quantify tradeoffs so teams can prioritize with confidence.
  • Evaluate AI systems as human-facing product experiences.

About

Statistical depth when needed. Strategic breadth when it matters.

My work sits at the overlap of behavioral research, statistics, and product decision-making. I use quantitative UX research to help teams understand users, workflows, and product behavior well enough to make better decisions.

That means bringing statistical depth when the problem calls for analytics, predictive modeling, experimentation, or measurement rigor, and statistical breadth when the goal is customer insight, rapid feedback, or strategy impact.

Side profile of Anil after a trail race finish
Endurance, faith, and disciplined attention show up in the work too.

What I optimize for

  • Questions anchored to real product and business decisions
  • Methods matched to uncertainty rather than habit
  • Behavioral data combined with survey and workflow evidence
  • Outputs that survive handoff into roadmap and design work

Personal

Faith, endurance, service, and wild places shape how I work.

The same habits I bring to research show up outside work: long horizons, careful preparation, humility in hard environments, and a bias toward service. These photos are a more personal view of the places and practices that keep me grounded.

“Thy word is a lamp unto my feet, and a light unto my path.”

Psalm 119:105

My work is shaped by service, stewardship, humility, and care for people. Those values are rooted in my Christian faith, and I try to express them in ways that are accessible in secular, scientific, and multidisciplinary settings.

Outside research, I am drawn to mountains, trail running, climbing, volunteering, and endurance work. They teach patience, risk assessment, attention, recovery, and respect for conditions that are bigger than you. That is also how I try to approach complicated product and research work.

Personal anchors

  • Christian faith and service as a practical orientation to people
  • Trail running and mountain travel as training in endurance and judgment
  • Volunteer work in outdoor communities and public lands
  • Technology work guided by human dignity, agency, and responsibility

Selected engagements

Representative Research Engagements

A selection of anonymized engagements spanning product strategy, trust, conversion, segmentation, and adaptive experience design. Details are intentionally generalized to respect client confidentiality while showing the kinds of problems, methods, and outcomes I help teams navigate.

Anil climbing near Middle Cathedral Rock in Yosemite Valley
Complex workflows need disciplined attention and trust.
Half Dome and Yosemite Valley from Glacier Point
Good research makes the terrain visible before teams commit.
Anil volunteering during Yosemite Facelift
Service and stewardship are part of the operating model.

Toolkit

Methods I use for customer insight, rapid feedback, and strategy impact

Emerald Bay and Lake Tahoe from a high overlook

Methods are useful when they help teams see clearly, choose responsibly, and keep moving.

Behavioral telemetry and workflow analysis

Clickstream analysis, journey diagnosis, benchmarking, and behavioral pattern detection to show how product use actually unfolds in the field.

Survey measurement and latent constructs

Survey design, scale development, preference measurement, validation work, and latent-construct modeling for questions that are not directly observable.

Segmentation, clustering, and classification

Segmentation systems grounded in observed behavior, profiling, classification, and measurable product implications rather than static archetypes.

Experimentation, prioritization, and predictive modeling

Experimental thinking, feature prioritization, predictive modeling, and decision-ready synthesis that help teams choose where to invest next.

Process

A repeatable path from ambiguity to evidence-backed action

View from Mosquito Pass in the Sierra Nevada

Process matters most when the route is uncertain and the team still has to decide.

01

Frame the decision

Clarify the business risk, the product question, and what would actually change if the team learned something new.

02

Choose the right level of statistical depth

Match the method to the problem, whether that means experimentation, telemetry analysis, survey measurement, segmentation, or a blended design.

03

Integrate behavior, measurement, and context

Bring together behavioral data, workflow signals, and well-structured research measures so patterns are interpretable rather than just descriptive.

04

Turn analysis into operating decisions

Translate findings into prioritization frameworks, scorecards, segment definitions, recommendations, and roadmap inputs that teams can actually use.